孙少军
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这次广州车展连续看了几天，跟去年相比最明显的变化就是直播的汽车博主变少，直播的门店销售反而越来越多，设备越来越齐全。
有个原因就是车企对客群最活跃的短视频投入在逐年暴增，不少品牌的获客超过门户网站总和。这次车展跟包括快手、品牌区域大佬交流，不管是平台扶持，还是品牌运营、网络管理，整个模式很成熟了。
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